PPC (pay per click) – Definition – AT Internet – PPC (purchase of keywords on search engine) PPC, or pay-per-click, refers to search engine advertising and bidding on keywords (specific or general terms) to show ads on search engines like Google, Yahoo, etc.
pay-per-click A Web marketing system in which the advertiser pays when the user clicks on its ad and goes to the site. This is a results-oriented method compared to paying for just the placement of a banner ad on a Web page (see impression). Pay-per-click returns the results of a search based on how much the advertiser bid for placement.
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Pay-per-click. Pay-per-click ( PPC ), also known as cost per click ( CPC ), is an internet advertising model used to direct traffic to websites, in which an advertiser pays a publisher (typically a website owner or a network of websites) when the ad is clicked. Pay-per-click is commonly associated with first-tier search engines.
Pay per click. Pay per click (PPC) (also called Cost per click) is an Internet advertising model used to direct traffic to websites, where advertisers pay the publisher (typically a website owner) when the ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market.
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pay-per-click n noun: Refers to person, place, thing, quality, etc. (Internet: business model) paiement au clic nm nom masculin: s’utilise avec les articles "le", "l’" (devant une voyelle ou un h muet), "un". Ex : garon – nm > On dira "le garon" ou "un garon".
Also known as pay-per-click (PPC), cost per click (CPC) is a method websites use to bill based on the number of times a visitor clicks on an advertisement. The alternative is cost per thousand.
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